
Proven Results for Shopify Retailers & Growth-Focused Organizations
Sol Insights partners with Shopify retailers, small businesses, and leading organizations in Savannah, GA and beyond to turn customer data into measurable growth.
From customer research and CLV analysis to full-funnel marketing execution, our work drives real outcomes—not vanity metrics.

Telfair Museums | Savannah, GA
Customer Research & Audience Growth Strategy
What we did:
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Designed and executed multi-stage research (focus groups + survey)
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Identified gaps in local engagement and visitor behavior
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Translated qualitative + quantitative insights into strategy
Results:
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Turned anecdotal feedback into actionable customer data
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Informed marketing strategies tied to measurable KPIs
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Contributed to historic attendance milestones
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Insights validated against national museum industry benchmarks
“Phillip provided a detailed strategy with clear goals and metrics. This project delivered insights that transformed anecdotal information into hard data that we used to guide marketing strategies and plans that helped the museum reach historic attendance milestones. I recommend Sol Insights to anyone seeking new ways to engage old and new audiences.”
- Bri Salley, Director of Marketing Communications

Small Business Assistance Corporation | Savannah, GA
Strategic Marketing Planning & Infrastructure Development
What we did:
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Clarified target market and positioning
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Built a strategic marketing roadmap
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Defined marketing roles and organizational structure
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Supported leadership alignment and execution planning
Results:
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Established a clear, scalable marketing strategy
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Created internal alignment around growth priorities
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Enabled hiring and evolution of a dedicated Marketing Manager role
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Positioned the organization for long-term marketing scalability
“Phillip helped us move from undefined marketing efforts to a clear, structured, and scalable strategy. His ability to synthesize complex information, ask the right questions, and bring clarity to our direction was invaluable. We now have the alignment, leadership structure, and confidence to scale our marketing operations effectively. I highly recommend Sol Insights to organizations ready to elevate their marketing strategy.”
- Sharon Del Sol, Marketing Manager, SBAC

River Street Sweets | Savannah, GA
Customer Profit Heat Map & Transaction Analysis
What we did:
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Analyzed transaction-level data from mail order sales
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Identified customer spending patterns and behavioral segments
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Delivered actionable insights tied to growth strategy
Results:
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Uncovered new revenue opportunities within existing customer base
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Improved understanding of high-value customer behavior
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Enabled smarter planning for future campaigns and sales strategy
“Phillip delivered a clear, insightful analysis of our customer data that helped us better understand spending patterns and behaviors. His work gave us new ways to think about growing our business and refining our marketing strategy. The insights were actionable, valuable, and unlike anything we had seen before.””
- Kelley Cale, VP of Business Development
Morgan Rae Boutique
Retail Growth (Shopify + In-Store)
Results:
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📈 +8% YoY net sales growth
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📊 +70% Instagram reach YoY
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🚀 +5,200% Facebook reach YoY
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💬 +68% increase in Facebook engagement
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👁️ 1M+ annual views across Meta platforms
Whiskey Grail
eCommerce Growth &
Paid Media Performance
Results:
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📈 +27% YoY total sales growth
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🎯 $0.88 cost per conversion (Google Ads)
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⚡ 45% conversion rate on paid traffic
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💰 $78.5K revenue from $9K ad spend (7.7x mROI)
Meredith Ryncarz Boudoir
Premium Service Growth
Results:
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📈 Leads more than doubled (from <3/month → ~7/month)
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💎 Average package increased from $750 → $2,365 (3x growth)
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📊 16 booked clients in 14 months
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💰 $37,846 revenue generated from boudoir segment

Marketing Program Testimonial

“Sol Insights has been one of the best investments I’ve made in my business. Their strategies consistently bring in real results. Unlike other agencies, Phillip and his team think creatively, care deeply about my success, and always find ways to reach the right audience. If you want someone who truly understands ads and growth, I highly recommend Sol Insights.”
Meredith Ryncarz | Meredith Ryncarz Boudoir
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