THE PROBLEM

Low ROI, Blind Promotions

"I know some of my marketing is bringing new customers, but I'm not sure which ones." Most small businesses have little evidence to justify marketing spend. That precious cash goes out for a test campaign, but most business owners are resigned to the notion that they won't know if the campaign was a good investment.

As businesses get bigger and invest in marketing, some managers then spend hours a week on spreadsheets and dozens of reports across many software programs trying to keep track of their marketing spend to avoid bad investments.

Everyday businesses can't afford to have the analytics solutions the mega corps have, right?

THE SOLUTION

Simplified, Real-time Marketing Measurement

Be data-driven across your entire growth program to get more fruit for each of your marketing labors. With SolPerform, growing brands have eyes on every facet of marketing program performance to optimize growth efficiency.

"That could take lots of time to use all that data!" Not so with SolPerform. Sol Insights tracks the most important key performance indicators for clients and provides continuous counsel on how to take advantage of opportunities and optimize marketing budget. SolPerform clients have self-service access to a robust analytics platform, or they can simply skim the monthly executive report while Sol Insights does all the analytical leg work.

Result? Lower Customer Acquisition Cost and higher marketing Return-On-Investment.

LOWER CUSTOMER ACQUISITION COST

THE PROCESS

Your Own Custom Performance Dashboard, Fully Managed

First, Sol Insights will collaborate with you to confirm your marketing strategy, goals, and expectations. We then use this to create our measurement program, including the data and KPIs you care most about.

Then, we import all your pertinent sales and marketing systems into your custom dashboard, so we can swiftly manage your growth in one place. These systems could include:

• Google Analytics
• Facebook/Instagram
  
• Google Ads
  
• CRM software, e.g. HubSpot
  
• Point of Sales/eCommerce, e.g., Shopify, Square
  
• QuickBooks
• Email marketing

Finally, your business is truly data-driven. Your SolPerform dashboard keeps all the right data at your finger tips in real time, and Sol Insights brings reporting and consulting insights on monthly, quarterly, and annual intervals to optimize the growth of your business and the stretch those marketing dollars.

INVESTMENT BENCHMARK: STARTING FROM $700/mth

Want high ROI targeting campaigns to get great customers for a lower cost?

Then, let's chat

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