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The marketplace, consumers, and businesses are rapidly fracturing with nuanced demands and purchase cycles. Big corporations are presently capitalizing on market forces, while small and mid-size businesses are at risk of being consumed by market transformation. It's time for smaller enterprises to have their own data resources to drive consistent growth.
The Sol Insights mission is to empower small businesses to hear their market, know their market, and lead their market. I help clients know their customers better than anyone else and know what they are getting for their marketing spend. The result? More loyal, high-profit customers for the same or fewer marketing dollars. |
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Do your work as unto The LORD (Col 3:23)
Communicate with clarity and set realistic expectations I deliver on promises - all of them |
If I take care of my clients, they will take care of me
Seek first to understand, then to be understood Lead with confidence and humility, courage and curiosity |
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Meet Phillip
Phillip Scroggin II is Owner and Managing Director at Sol Insights. Born and raised in the Savannah area, Phillip has been serving small and mid-size businesses through marketing and sales for his entire career. In his time as business development leader of a local managed services provider and consulting work with other organizations, Phillip has addressed gaps in marketing strategy via data analysis and customer engagement. He now brings years of experience executing such projects to achieve marketing objectives for the greater Coastal area. Phillip received his Bachelor's degree in Business Administration from Georgia Southern University, where he dual majored in Marketing and Information Systems, and graduated with honors. He is also a current member and Professional Certified Marketer® of the American Marketing Association. |
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