Entering a new era, SMEs have an opportunity to capitalize on a rapidly changing landscape
By Phillip Scroggin II | Managing Director, Sol Insights
One of my favorite business movies is The Founder, which chronicles how a milkshake mixer salesman falls in love with a San Bernadino restaurant and turns it into the World's largest restaurant chain. In the 1950's, when America was emerging from World War II and rapidly changing with the baby boom and mass urbanization, The McDonald brothers and (later) Ray Kroc changed dining forever.
At the beginning of the 20s, we small-and-mid-size enterprises (SMEs) are emerging from our own global war. Some of us will adapt and overcome - others will not. Looking to the future, here are some lessons from the present and the past to show how SMEs can deliver unique value in ways that big business cannot.
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